UP777 takes the privacy of your personal information very seriously. This Privacy Policy clearly sets out what data we collect, why we collect it, and how it is kept secure. Written in plain, accessible language, this Policy is designed to give you confidence.
Here's a quick overview of the six core principles we follow to protect your data.
All your personal and payment information is protected with SSL/TLS encryption. Third parties can never access your data.
UP777 never sells or rents your personal information to third parties. Your privacy is our commitment.
All data is stored on servers secured to international safety standards. Regular security audits are conducted.
You can view, correct, or request deletion of your information at any time. Control is always in your hands.
UP777 is fully transparent about which cookies it uses and why. You have the option to disable non-essential cookies.
In the event of a security breach, up777 will promptly notify the affected members and take the necessary action.
UP777 (referred to hereinafter as "we", "the platform", or "UP777") is an online gaming platform operated for members in Bangladesh. This Privacy Policy ("Policy") applies to the use of UP777's website, mobile app, and all related services.
By using UP777, you consent to the collection and processing of your information as described in this Privacy Policy. If you do not agree with this Policy, please refrain from using UP777's services.
This Privacy Policy may be updated at any time. Members will be notified in advance of any significant changes.
We believe privacy is a fundamental right. That's why UP777 is designed to collect the minimum necessary data while ensuring maximum protection.
UP777 collects two types of information from you — information you provide directly and information collected automatically.
Directly Provided Information:
Automatically Collected Information:
| Type of Information | Purpose of Collection | Retention Period |
|---|---|---|
| Identity Information | Account Verification & Security | 5 years after account closure |
| Payment Information | Transaction Processing | 7 years after transaction |
| Gaming Data | Fair Play & Dispute Resolution | 2 years after account closure |
| Device Information | Security & Fraud Prevention | 12 months |
| Support Contact | Improving Customer Service | 3 years |
UP777 uses collected information solely for specific, legitimate purposes. We are fully transparent about how your data is used.
UP777 never sells your information to advertisers or shares it with marketing partners.
If you no longer wish to receive promotional messages, you can opt out at any time by contacting our support team. However, important service-related messages — such as security alerts and transaction confirmations — cannot be disabled.
UP777 shares information with third parties only in strictly limited circumstances and only where necessary. The complete list is provided below:
UP777 has strict data processing agreements in place with all third-party service providers. Under these agreements, they may only use your information for specified purposes.
UP777 never shares your password, full payment PIN, or full national ID number with any third party.
UP777 uses cookies to improve your experience on our website and app. Cookies are small text files stored on your device.
Types of cookies used by UP777:
You can delete existing cookies or block new ones at any time through your browser settings.
The mobile app uses device identifiers and session tokens instead of cookies, serving the same purpose and following the same protection policies.
UP777 follows the highest industry security standards to protect your data. The key components of our security infrastructure are:
That said, no online service can guarantee 100% security. You also have a role to play — use a strong password and never share your login details with anyone.
No UP777 staff member will ever ask for your password, OTP, or full payment PIN. If anyone does, please notify our support team immediately.
As a UP777 member, you have the following rights over your personal information:
To exercise any of the rights above, please contact our support team. UP777 will respond to your request within 30 days. For complex cases, additional time may be required, and you will be notified accordingly.
Exercising your data rights is completely free of charge. UP777 never charges for such requests.
UP777 strictly does not provide services to anyone under the age of 18. We do not knowingly collect information from any person under 18.
If you become aware that a minor is using UP777, please notify our support team immediately.
The UP777 platform may occasionally reference third-party payment gateways or technology service providers. These third parties have their own privacy policies, and UP777 is not responsible for their data practices.
We recommend reading the privacy policy of any third-party service before using it. up777 only works with trusted and verified service providers.
UP777 enters into data processing agreements with third-party service providers, binding them to protect your information.
UP777 may update this Privacy Policy from time to time. Updates may be required due to:
For significant changes, up777 will notify members in advance via in-app notification. Continued use of up777 after any changes takes effect will be considered your acceptance of the updated policy.
You can check the "Last Updated" date at the top of this page to see when the Policy was last changed. To request a copy of a previous version, please contact our support team.
If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us:
UP777 will respond to privacy-related requests within 30 days. If a matter requires more time, you will be informed in advance.
Our support team is available 24/7, 7 days a week, ready to answer any privacy-related questions you may have.
Here you'll find answers to the questions UP777 members ask most.
Enjoy your games with the peace of mind that comes with UP777's robust privacy protections. Register today and claim your welcome bonus.